I’m a search-a-holic. I spend countless hours searching and researching ideas, brands, fashion, sports, design, art, and just about anything I think of. All of you medical professionals (who would obviously reading a sneaker blog) can thank me for making this great discovery that will change the way we think about the human brain forever. I have diagnosed myself as a obsessive search compulsive. Besides making myself an oracle of useless, but interesting facts; I study other businesses in order to learn and grow from those who aren’t just talking it, but doing it. I have decided to share a piece of my personal search archive as it relates to independent clothing brands. I find so many of them so often and I’m been impressed with more than a few. As a member of this minority group I find it necessary to shed light on some of the brands that have stood out to me.
Don’t Feed the Animals has based their brand on the concept that believes that “as humans we can no longer listen to the animal within us. To grow and prosper as a society we must break away from selfish thinking.” I don’t know how they’re going to get that point across through clothing, but I’m going to continue to check up on them and find out and you should too. [Side note: Their logo scares me]
I not only like this windbreaker but I like the styling of the model, plus it’s comes in this cool packaging.
Last Place is very similar to a brand also based in the Cleveland area, Illthy. Based on the meany references to the Ilthy on their blog, they appear to have ties somewhere or another. I personally like both brands becuase I’m a big fan of simplistic and clean illustration (you see I know those big words). However, unlike Illthy this brand does not appear to get their inspiration from the sports industry. As the name implies their brand represents those who start at the bottom. They “represents creative individuals everywhere who are making things happen without the spotlight of a glamorous city shining on them, but find it radiating within them.”
WORXlife is not your average clothing brand. They actually didn’t start out as a clothing brand at all. They describe themselves as a “Creative Service Firm that deals with client’s graphic design, photography and other business needs.” In 2009 they branched out into a clothing line and it’s not your basic t-shirt line.
It’s obvious when looking through Worxlife’s collections that their background in graphic design allows to bring a detailed, as well as a vintage look, to their brand that includes a money clip wallet.
OK, so when I saw the brand Invizible Box I thought…….”really an invisable box?” However, after looking through the site I realized it was a pretty cool idea. The concept comes from not thinking inside the box and they also have this mime theme going on. They say they’re brand speaks for it’s self without word, much like a mime. Here’s how they describe it: “…we see the concept of “the box” as boundaries that an individual forces themselves within, thus presenting them with the dilemma of how they can overcome their “box” and think outside. That being said, we believe that true inspiration and success can simply come from “thinking inside” oneself, without influence or pressure from others.”
What I really like most about Invizible Box is the well-roundedness of the brand the theme is fit into pretty much every shirt design. Every detail of the branding from tags, to stickers, and the entire site all fit within the theme.
There many more brands that deserve a mention, but I will introduce them on a later date to save scrolling and because I don’t have the time to go into them right now. Until Next Time….